If you’re using Google Adwords (and, if you’re not, why not?), it is vital to make sure your money is being well spent. PPC is a very effective way of obtaining targeted traffic to your website which, hopefully, turns into sales leads. As with all marketing activity, it is extremely important to make sure you’re … Continue reading Reduce Your Spend on Google AdWords – Without Losing Traffic
Email continues to be one of the fastest-growing marketing channels and is arguably one of the biggest drivers of customer acquisition and customer retention. It provides a cost-effective medium to communicate with customers but businesses need to continuously evolve their email tactics to cater to a changing audience. We’ve summarised some of the most effective … Continue reading Effective tactics to engage your email subscribers
bd2's Project Manager, Rory Clarke and I, attended the 'Deliver Conference 2017' hosted at the Comedy Store Manchester drawn by an excellent line up of speakers and some interesting subject matter. The conference was headed by Brett Harned - a Digital PM Consultant who gave a brief overview of the previous day's sessions and outlined what … Continue reading Deliver Conference 2017
Last week I attended the second Trustee Meeting of The Bread and Butter Thing, a new charity which works closely with food redistribution charity FareShare to provide parcels of assorted food items to people in need through two existing, Manchester-based, food banks - Compassion Foodbank and Emerging Futures. The charity has successfully secured a small … Continue reading Bread and Butter
True to form and in line with the way that last season turned out for him, 'bitter sweet' continued to be the theme for Michael McIlorum's most recent RL related endeavours... ..at least on the pitch. The Warriors were without their first choice hooker, for yesterday's pre-season friendly at Leigh Sports Village against local rivals and … Continue reading WW tested & turned over at MM testimonial by Leigh, but Micky Mac turns out to be the real winner.
The feedback from one of our first Launchpad digital workshops, from a very successful £20M+ turnover Wigan based business, has been very positive with an 'excellent' rating of the workshop's overall quality, the presentation, the presenter and the environment. The company is far from new to the world of digital as, over the years, they … Continue reading “Excellent morning”
Last year was an odd year in many ways. Arguably a year that many people would say they were glad to be 'out with the old and in with the new'. That said, locally at least, and for one group in particular, last year was a time to remember with great pride and fondness. Despite … Continue reading We back Micky Mac